Influencers | Bizcommunity

Influencers | Bizcommunity

News

Youth Marketing

Why Francophone Africa's youth are rewriting the rules of brand engagement

Passy Nopoudem 3 days

Why customers prefer information over the hard sell

Marketing

Why customers prefer information over the hard sell

Issued by G&G Advocacy 1 Oct 2025

Luyanda Mazibuko, SEM's creative production manager, asks how homegrown brands can actually tap into the hearts of the diverse South African market? (Image supplied)

Marketing

#ProudlySA: How local brands can win the hearts of South African consumers

Luyanda Mazibuko 1 Oct 2025

Coca-Cola and OLC’s ‘Share a Coke Zimbabwe’ wins Best Social Media Campaign at 2025 MAZ Awards

Social Media

Coca-Cola and OLC’s ‘Share a Coke Zimbabwe’ wins Best Social Media Campaign at 2025 MAZ Awards

Issued by OLC Through The Line Communications 29 Sep 2025

Human-centric influencer marketing pays off for Saku Agency

Marketing

Human-centric influencer marketing pays off for Saku Agency

Issued by The Coup 25 Sep 2025

Join a walking tour to explore and celebrate Jozi’s vibrant neighbourhoods and communities

Marketing

Join a walking tour to explore and celebrate Jozi’s vibrant neighbourhoods and communities

Issued by aHead Marketing Services 25 Sep 2025

Cheetos launches in SA with cheeky stunts, cheetah sightings and playful influencer campaign

FMCG

Cheetos launches in SA with cheeky stunts, cheetah sightings and playful influencer campaign

Issued by DNA Brand Architects 23 Sep 2025

Kantar Media Reactions 2025: The great divide

Research

Kantar Media Reactions 2025: The great divide

Issued by Kantar 23 Sep 2025

Youth Marketing

WiM Africa and Kantar tackle Gen Z marketing disruptions in lively debate

22 Sep 2025

Image credit: on Pexels

Circular Economy & Waste Management

Nigeria’s plastic waste could enrich the fashion industry: here’s how

Solaja Mayowa Oludele 22 Sep 2025

Marketing

Dentsu report: Winning with AI requires a human touch

Karabo Ledwaba 17 Sep 2025

Beeld’s unfortunate demise: How corporate transitions should not be managed

Newspapers

Beeld’s unfortunate demise: How corporate transitions should not be managed

Wilma de Bruin 17 Sep 2025

How brands can pivot from “look at us,” to “we see you”

Marketing

How brands can pivot from “look at us,” to “we see you”

Jessica Porter 15 Sep 2025

How influencers are winning in the attention economy

Social Media

How influencers are winning in the attention economy

Issued by Dentsu 12 Sep 2025

Image credit: Aditi Gorasia on

Education & Training

Chronically online: South Africa’s digital dilemma for sexual health

Jessica Gbedemah 12 Sep 2025

Her Collective, a platform to inspire and elevate women in South Africa’s media and advertising sector, launched recently in Bryanston. At the event were (left to right:) Kirsten Dugmore - Independent: Kirelley, Celia Collins, Lerina Bierman - Dentsu, and Michelle Sharnock - Heed (Image supplied)

DEI

Her Collective: “When women get together with collective intention, magic happens"

11 Sep 2025

3 lessons from Destiny magazine for publishers

Media

3 lessons from Destiny magazine for publishers

Nomphelo Jabavu 11 Sep 2025

Tribeca PR's managing partner Davina Malan shares seven ways to build loyalty and keep clients with you for the long term (Image supplied)

PR & Communications

7 ways to build loyalty and retain clients in the long term

10 Sep 2025

Image source: Polina Zimmerman from

IP Law

What brands should know about trade marking taglines

Thembokuhle Danca 9 Sep 2025

Image credit: True Touch Lifestyle on Shutterstock

Mental health

The mental health minefield of TikTok for today's teens

9 Sep 2025

Source: © Vitaly Gariev IAB South Africa Board member Sanesh Maharaj on why brands must prioritise proactive influencer risk management

Social Media

Influencer marketing: When it goes wrong

Sanesh Maharaj 8 Sep 2025

BICGeons land, students steal the show (and a few birds)

OOH

BICGeons land, students steal the show (and a few birds)

Issued by Boundless 8 Sep 2025

As the Africa Creator Festival turns three, founder Jolene Roelofse reflects on how South Africa’s creator economy has shifted. (Image supplied.)

Social Media

From influencers to entrepreneurs: How Africa's Creator Festival is reshaping the narrative

Jolene Roelofse 4 Sep 2025

Labournet announced as sponsor of labour relations conference room at HR Summit 2025 South Africa

Labour Law & Unions

Labournet announced as sponsor of labour relations conference room at HR Summit 2025 South Africa

3 Sep 2025

Social Media

Africa Creator Festival to tackle creator economy growth beyond brand deals

1 Sep 2025

From ads to entertainment: How brands can win the attention war

Research

From ads to entertainment: How brands can win the attention war

Senamile Zungu, Issued by Kantar 27 Aug 2025

Higher Education

The education of influencers: Why content creators should consider these qualifications

26 Aug 2025

Social Media

LinkedIn taps creators like Steven Bartlett for new video-led growth strategy

26 Aug 2025

Creative B2B PR, and ethical communication

PR & Communications

Creative B2B PR, and ethical communication

Sasha Kupritz, Issued by TenacityPR 21 Aug 2025

Aesthetic Medicine

From clear skin to detoxing, chlorophyll and collagen supplements promise a lot, but what does the science say?

Dan Baumgardt 26 Aug 2025

Binance blends lifestyle and blockchain with Virgin Active Padel partnership

Sport

Binance blends lifestyle and blockchain with Virgin Active Padel partnership

20 Aug 2025

Why ad agencies are hiring creators and influencers

Marketing

Why ad agencies are hiring creators and influencers

Robyn Jones, Issued by Brave Group 21 Aug 2025

The Township Marketing Podcast: Stories and strategies for marketing success in kasi commerce

Podcasts

The Township Marketing Podcast: Stories and strategies for marketing success in kasi commerce

Issued by Rogerwilco 20 Aug 2025

Image credit: Zenfira Gozelova on Dupe Photos

Aesthetic Medicine

From TikTok trends to skin troubles: Why expertise matters

20 Aug 2025

Trust factor: How SA athleisure brands win Instagram commerce

Social Media

Trust factor: How SA athleisure brands win Instagram commerce

Ragesh Lalloo, Issued by University of Johannesburg - Marketing Management 19 Aug 2025

After news broke of pop superstar Taylor Swift’s imminent 12th studio album, The Life of a Showgirl, brands around the world have gone colour crazy to take part in the latest ‘trendjacking’ (Image supplied)

Digital

How brands can (successfully) trendjack with these 5 tips

Leigh Crymble 18 Aug 2025

The Business Show Africa is back – Only 3 weeks to go

SMEs

The Business Show Africa is back – Only 3 weeks to go

Issued by NSBC.Africa 13 Aug 2025

Sydney Sweeney stars in the controversial American Eagle ad.

Advertising

Why Sydney Sweeney’s American Eagle campaign is part of a wider cultural backlash

Meaghan Furlano 12 Aug 2025

Kaya 959 launches groundbreaking Kaya Business Club

Radio & Audio

Kaya 959 launches groundbreaking Kaya Business Club

Issued by Kaya 959 8 Aug 2025

Source: © Facebook Open Chats podcast owners have issued an unconditional apology for derogatory remarks made on its show about coloured people in an episode that the episode where the hosts described coloured people as “incestuous” and “crazy” who sleeping with their cousins”

Radio & Audio

Open Chats podcast apology over derogatory comments about coloured people too little, too late?

8 Aug 2025

Celebrating Breastfeeding Week: Why we need to do more

Nutrition

Celebrating Breastfeeding Week: Why we need to do more

Issued by North-West University (NWU) 7 Aug 2025

Beyond the algorithm: How African brands are rewriting the rules of growth

Digital

Beyond the algorithm: How African brands are rewriting the rules of growth

Azmina Khan, Issued by Dentsu 6 Aug 2025

Maybelline went Epic at Nelson Mandela Square

OOH

Maybelline went Epic at Nelson Mandela Square

Issued by Epic Outdoor 6 Aug 2025

Kentucky Town returns with 7 new bold flavour innovations

Retail

Kentucky Town returns with 7 new bold flavour innovations

5 Aug 2025

Image credit: Cora Pursley on Dupe Photos

Aesthetic Medicine

From raw garlic cloves to cayenne pepper: why ‘natural’ DIY skincare can leave you burnt, itchy – or worse

Adam Taylor 5 Aug 2025

Entries now open for the 2026 Product of the Year South Africa Awards

Retail Marketing

Entries now open for the 2026 Product of the Year South Africa Awards

Issued by Product of the Year South Africa 4 Aug 2025

The class graduated in July in Cape Town. Source: Supplied.

Social Media

8 rising SA creators graduate from Dentsu School of Influence

1 Aug 2025

Source: © 123rf New Warc and TikTok research shows how social and video have changed the way we seek, find and buy

Research

Warc: 3 key opportunities for marketers in the new era of search

31 Jul 2025

Email still leads the way in marketing: outshining billboards, TV ads, and other flashy campaigns

Direct Marketing

Email still leads the way in marketing: outshining billboards, TV ads, and other flashy campaigns

Issued by Everlytic 30 Jul 2025