With overwhelming choice, seeming “miracle” cures and complicated routines (and 10 products for those routines), where does a shrewd skincare shopper start? A strong hit of concentrated active ingredients targeting your skin’s specific condition or concern. And that comes curtesy of the icon of skincare products, the revered serum. Have your found your skin saviour? Or is your serum not quite living up to expectations? Perhaps your skin has evolved and it’s time your serum did the same. It’s always wise to do a skincare audit; after all a serum is a potent product and should pack the punch it promises. Here’s how to make a wise choice.
The love story of skin: What happened after serum met face
Back when your mom “did” her face, her routine was no doubt intended to nourish her skin without much thought about active ingredients. But that was a time before homecare got serious. Now we know what’s done by expert medical therapists and doctors can be boosted in your bathroom with the right active ingredients. The Skin Renewal journey ensures you’re scripted precise products, not only for your skin type, but for those conditions (like pigmentation, acne, sun damage, wrinkles and dehydration) that are messing with your complexion’s look and feel. And part of that crucial advice is a serum. It’s formula means the difference between just a feel-good experience and impressive results that transform skin. Designed specifically to work deep, serums are able to penetrate far more intensely than a moisturiser thanks to their smaller molecule size. This ability to sink profoundly into skin means serums are able to do hard work like repair and rejuvenation. And yes, you still need your moisturiser after serum application. This is to ensure moisture is locked in and the skin barrier is healed.
A serum for all: Actives with benefits
There are some real heroes of the serum world (for good reason) that are commonly used in these blockbusters products. Vitamin C for skin brightening, glow and chasing away pigmentation is one of the most popular, as is hyaluronic acid (HA). HA in comparison is a winner for hydration and very often scripted for a dehydrated condition or dry skin concern. Growth factors steadily help with skin rejuvenation from aging concerns like fine lines and wrinkles to improving skin texture. Another incredible de-aging active is retinol. This grande dame works to alleviate free radical damage while stimulating essential collagen production and increasing cell turnover. This is very restorative for skin and encourages a healthy cycle of self-renewal.
What about a double-dose of power? When two (or more) actives team up, beautiful skin is created:
- Phlorentin + Vitamin C – both these, together with Ethyl Ferulate are found in Skin Renewal’s Anti-Oxidant Serum With Phlorentin. Phlorentin helps guard skin against UV and pollution damage. Teamed with stable, oil-soluble Vitamin C, it further pushes brighter skin with improved tone.
- Hyaluronic Acid + Peptides – this mix can really soothe mature skin, all while treating aging signs too. Skin Renewal’s HA Gel and Peptides contains a blend of cross-linked HA together with two powerful peptides that act as anti-agers, smoothing wrinkles and stimulating collagen.
Found your serum to swear by? The experts at Skin Renewal understand that serums are a mainstay, and an essential part your homecare journey. Leading to more dramatic results in a faster time period, let us script you the ideal product that will tackle your skin’s concerns effectively. Ready to be transformed? Sometimes magic in a bottle does exist.
Let’s talk teen skin
While there’s been a lot of buzz around teen skin and appropriate skincare, serums for this phase of development means shoring up good health. A teenage skin doesn’t need layers of serum to get ahead, but rather the right actives that focus on common challenges like breakouts and oil control. A star ingredient that really helps is Vitamin C. Found widely in serums, this active is known to act has a pH balancer and for teen’s that really good news as immature skin needs support with sebum regulation. Just ensure the Vitamin C serum of choice isn’t formulated for mature skin. Another two actives to invest in are niacinamide and hyaluronic acid (HA). Niacinamide is an oil reducer, which means assistance with shine, congestion and acne. HA, however safe guards hydration levels, meaning teen skin still gets the essential hydration (water) it requires so it doesn’t go into oil production overdrive. This is why serums are hugely helpful as this transformative age. It’s all about helping a developing skin function better, with long-term health goals in mind.
Dr Mau’s must have
The increase in product availability together with revolutionary ingredient research and development means there are so many heavy-hitting serums available for nearly every skin concern. How to choose your daily-dose of high-performance actives? Look to what is going to benefit your skin the most. In other words, is a Vitamin C serum going to be your glow-getter, helping achieve a brighter and more even-toned complexion? Then, that’s your answer. It’s matching your concern with the active ingredient. Dry skin can always do with hyaluronic acid, as can spells of dehydration, if and when your skin is feeling the effect of this condition. When HA is formulated into a serum with B5, you’re getting the benefit of hydration without possible irritation, a bonus for dry skin that may suffer from sensitivity. What about skin that simply needs an excellent overall anti-ager? A mighty blend of anti-oxidants means ferulic acid, Vitamin C and Vitamin E and this helps reduce free radical damage. Cue luminosity, increased firmness and tacking fine lines and wrinkles.
