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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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House of Brave account wins
House of Brave has been appointed communications partner of the following accounts:
• Automobile Association (AA) - House of Brave will manage selected new product launch campaigns for the year ahead.
• Tiger Brands - House of Brave will manage brands such as Jungle, Crosse & Blackwell and Black Cat Peanut Butter.
• Dairymaid - House of Brave will manage brands such as King Cone and Country Fresh.
