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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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North meets South PR
Avril Mills Associates of Johannesburg has joined forces with Suthons King Public Relations in London to form a new agency, North & South PR. The company specialises in supporting South African companies marketing in the UK or wishing to enter that market.
North & South PR recently launched Women in Wine, a unique broad based empowerment initiative for women farm workers in the Cape, and has been appointed to handle publicity for Ducati motorcycles in South Africa.
