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‘If you don’t like dark roast, this isn’t the coffee for you’: How exclusionary ads can win over the right customers
Jaclyn L. Tanenbaum and Karen Anne Wallach
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Spark Media makes new appointments
Spark Media has made several new appointments. Kgothatso Maditse joins the company as its new copywriter.
Robyn Bishop signs on as a new media strategist and Stephnie Atkinson has been appointed commercial channel manager on LNN (Local News Network).
