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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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Wideopen signs Grant Thornton International
Primedia Unlimited subsidiary Wideopen Platform recently added UK-based Grant Thornton International (GTI) to its already extensive client base.
GTI has signed the large-format Outdoor company for a three-month campaign, running from January to March 2010, to launch itself into the South African market.
